Home  >  The Forum  >  J. William Fulbright: Scholarships and Soft Power
The Forum
J. William Fulbright: Scholarships and Soft Power
The Forum
Jun 16, 2018

In many countries, the word 'Fulbrighter' has become almost synonymous with US-sponsored scholarships. But what about the man whose idea it was to set up this international scholar exchange programme over 70 years ago: how did J. William Fulbright convince his fellow Senators to support this novel concept? After all, the aims of the programme were nothing if not ambitious: "the achievement in international affairs of a regime more civilized, rational and humane than the empty system of power of the past".

To discuss the history of the Fulbright programme, Bridget Kendall is joined by Fulbright's biographer Randall Woods, Professor of History at the University of Arkansas; Joan Dassin, Professor of International Education and Development at Brandeis University in Massachusetts; and two recent Fulbright scholarship recipients: language teaching specialist Vitoria Prochet from Brazil and human rights activist from Afghanistan Nilofar Sakhi.

Historic recordings of Fulbright speeches used in the programme courtesy of Special Collections, University of Arkansas.

Photo: William Fulbright (Getty/Corbis Historical)

More Episodes


Aug 16, 2025
The unfolding history of the magazine

When magazines first emerged, they were the preserve of an elite who could afford to pay for them. But as time went on, the cost of paper fell, printing technology became more streamlined, literacy improved and would-be publishers spotted an opportunity to connect with audiences hungry for information and entertainment.

Magazines found a place to appeal to all types of interest, in the same way that the internet does today. In their heyday they attracted some of the best writers such as Charles Dickens and Ernest Hemingway, sometimes acting as a vehicle to establish literary careers. Later magazines were to become the go-to place for quality photography and design.

Falling advertising revenues have largely contributed to the decline of printed magazines, as well as editions moving online. However some titles have found a way of reinventing themselves in the 21st century.

Iszi Lawrence is joined by a panel of guests to discuss the rise and evolution of magazines. Usha Raman is a professor in the Department of Communication at the University of Hyderabad in India, who began her career in magazines, writing and editing a variety of publications. She's also the owner and editor of a specialist magazine for teachers.

Samir Husni is the founder and director of the Magazine Media Centre in the United States. He's also written many books, including Inside the Great Minds of Magazine Makers.

And Tim Holmes is a former magazine editor, writer and until his retirement, leader for many years of the magazine journalism course at the University of Cardiff in the UK. We'll also hear from a variety of Forum listeners from around the world, who share their thoughts on magazines.

Produced by Fiona Clampin for BBC World Service.

(Photo: Newspapers and magazines on display at a newsstand on January 31, 2010 in Khan Market New Delhi, India. Photo by Rajkumar/Mint via Getty Images)


48min 36sec


J. William Fulbright: Scholarships and Soft Power

--:--
--:--