Home  >  The Explanation  >  The Media Show: Will AI kill the advertising industry?
The Explanation
The Media Show: Will AI kill the advertising industry?
The Explanation
Jun 12, 2025

The advertising industry is facing dramatic change, after Meta announced new AI tools that will let anyone make ads. Sir Martin Sorrell, Executive Chairman of S4 Capital, and Alex Dalman, Co-chair of the Advertising Association’s AI Taskforce, discuss whether the industry faces an existential threat. Dan Snow is the TV historian turned media mogul, whose network History Hit celebrates its 10th anniversary this month. With a streaming service, a YouTube channel, and popular podcast, Dan reflects on how he built it and why he thinks today is boom time for history content. Following budget cuts by the Trump administration to the US Agency for Global Media, services provided by Radio Free Asia and other outlets broadcasting to countries with restricted media access have been scaled back. The Washington Post has now reported that China’s state radio has moved to fill the void by launching new services and jamming frequencies previously used by Radio Free Asia. Michael Bristow, Asia-Pacific Editor at the BBC World Service, assesses the implications.

Producer: Lisa Jenkinson Assistant Producer: Lucy Wai

More Episodes



Jul 24, 2025
The Media Show: YouTubers and the migrant hotel protest

In Epping, just outside London, protests have taken place near a hotel housing asylum seekers. While mainstream news outlets reported the story, a video filmed by YouTuber Wesley Winter attracted hundreds of thousands of views online. His presence - and the reaction to other journalists on the ground - has reignited debate over who the public trusts to shape stories like these. Wesley Winter reflects on how he works and what drives his audience.

Agence France-Presse says its journalists in Gaza are now facing starvation. The agency is working to evacuate remaining freelancers and their families as conditions continue to deteriorate. Phil Chetwynd, AFP’s Global News Director, describes what his reporters are telling him from the ground - and what might be lost if they are forced to stop.

In Rome, the Vatican is hosting a global gathering of Catholic influencers - from priests and nuns to lay creators with large digital followings. The Church’s media strategy dates back a century, but the rise of online evangelisation presents new opportunities and risks. Dr Justin Tackett, a philosopher at North Carolina State University, and Mary-Aoife Ong, co-director of Carlo Acutis Youth Ireland, discuss.

Presenters: Katie Razzall and Ros Atkins Producer: Lisa Jenkinson Assistant Producers: Martha Owen and Emily Channon Production Coordinator: Ruth Waites Technical Coordinator: Samuel Iyiola Sound: Robin Schroder


22min 59sec

The Media Show: Will AI kill the advertising industry?

--:--
--:--