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The Food Chain
Giving it all up for food
The Food Chain
Mar 12, 2026

Ruth Alexander meets three people who gave up well-paid, high-flying careers to start all over again in the world of food.

Nisha Katona left a career as a child protection barrister behind to start Mowgli, a chain of Indian restaurants in the UK, physically building her first restaurants herself.

Judy Joo worked in finance on Wall Street but decided to give it up to go to culinary school. After starting at the bottom in various restaurant kitchens she founded the Korean restaurant chain Seoul Bird, which has outlets in the UK and the US.

Duc Ngo was an engineer who felt he lacked purpose and joy. So he left his job to start a sandwich shop in Helsinki. But it wasn’t easy. He took to Tiktok to document its rise, fall and rebirth as a bistro, The Alley.

So did they all make the right decision and would they change anything? Ruth finds out...

If you would like to get in touch with the show, please email: [email protected]

Produced by Lexy O'Connor.

Sound Engineer: Annie Gardiner

Image: A smiling woman is behind a cafe door. She is turning the “closed” sign to “open”. Credit MoMo Productions/Getty images.

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We also hear from Judith von Prockel, who began creating holidays centred around food experiences more than two decades ago, long before culinary tourism became mainstream. She reflects on how attitudes towards food travel have changed and why people are increasingly planning trips around what they want to eat.

And in Malaysia, Pauline Lee from Simply Enak describes the work involved in creating memorable food tours in a growing and increasingly competitive market, where guides must balance logistics, hospitality and cultural storytelling alongside the food itself.

From hidden local gems to global tourism trends, we explore why food tours have become big business — and what travellers are really looking for when they book them.

If you’d like to get in touch with the programme, please email: [email protected]

Producer: Izzy Greenfield Sound engineer: Andy Mills Picture: Simple Enak


26min 28sec



Giving it all up for food

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