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The Food Chain
Don't call me an influencer!
The Food Chain
Sep 4, 2024

Social media is awash with videos of people trying out new recipes at home and exploring the best hidden foodie gems in cities around the world.

The stream of content seems endless – so how do the people making these videos keep up?

Ruth Alexander speaks to three people in the UK, USA and Vietnam about having six meals before 10am, the relentless pressure to keep up with viral trends, and what they cook for themselves when the camera is off.

Tod Inskip, Lylla Nha Vy and Jackie Gebel share the highs and lows of being a “content creator” and why they don’t like the term influencer.

Presenter: Ruth Alexander

Producers: Hannah Bewley and Elisabeth Mahy

If you would like to get in touch with the show, please email: [email protected]

(Image: Lylla Nha Vy, Tod Inskip and Jackie Gebel. Credit: Composite BBC)

More Episodes
Apr 1, 2026
Is kitchen culture changing?

Is the culture of professional kitchens shifting?

In recent weeks, one of the restaurant world’s most influential figures stepped down amid allegations about his conduct at work. It’s been widely reported that former employees accused René Redzepi, founder of Copenhagen’s Noma, of creating a toxic working environment involving verbal and physical abuse. Redzepi has since apologised publicly, saying he has worked to change.

Ruth Alexander uses this moment as a starting point to explore a broader question: what is, and what should be, the culture inside professional kitchens?

For many chefs, stories of gruelling hours, intense pressure and explosive tempers have long been part of the industry. But are those conditions still the norm today, or is a different kind of kitchen culture beginning to take shape?

Ruth is joined by three chefs from different generations and parts of the world, each reflecting on their own experiences of coming up in the industry, and how those experiences have shaped the way they run their kitchens now.

Jun Tanaka, chef-owner of Michelin-starred restaurant The Ninth in London, looks back on starting out more than three decades ago. Preeti Mistry, executive chef at Silver Oak in California, shares her perspective after 25 years in the industry. And Manon Fleury, head chef at Datil in Paris and co-founder of an organisation working to prevent violence in kitchens, explains why she believes change is both necessary and possible.

They discuss whether the old hierarchies and harsh environments are being left behind, what a healthier kitchen culture could look like, and what still needs to change.

If you would like to get in touch with the show, please email: [email protected]

Producer: Izzy Greenfield Sound engineer: Annie Gardiner Image: credit - getty


26min 29sec




Don't call me an influencer!

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