Albania has had many different faces over the last hundred years. Once ruled by the Ottomans, it became a kingdom before turning into a totalitarian communist state after World War Two. During this time, no one was allowed in or out; all private property became state-owned, and bunkers sprang up across the country. After the fall of the communist regime, Albania descended into chaos. In 1996, a pyramid scheme that three-quarters of the population had paid into, collapsed. People lost everything, and the country, especially the south, erupted into violence.
These days, Albania is aiming to shake off its past and transform its reputation from a country marked by corruption to one known for luxury tourism. With its miles of unspoilt beaches, snow capped mountains, and olive groves that could rival anything Greece has to offer, it is unsurprising that it is quickly attracting investors. Among them are Ivanka Trump and her husband, Jared Kushner, who, having bought an island off the coast of Vlorë, have more recently been spotted on the secluded beaches of Zvërnec and Nartë, currently home only to endangered monk seals, sea turtles, and a few sheep. They, like others, hope to benefit from new government incentives to build luxury five-star plus resorts.
However, ghosts of Albania’s communist past remain. Land disputes, allegations of corruption, and a lack of infrastructure could derail these resorts before they have even broken ground. Emily Wither travels to Albania to find out whether it will be able to rebrand itself, and whether its dream of luxury escapism will become a reality.
This episode of The Documentary comes to you from Assignment, investigations and journeys into the heart of global events.
